5 Tips on Automating Social Media Marketing

5 Tips on Automating Social Media Marketing

Whether you’re a freelancer, small business owner, or another sort of social media professional, you want your social media tasks to be more efficient. You certainly don’t want to sacrifice quality, but you want to spend more time with customer contact, strategy and other activities…

How To Calculate Your Social Media Marketing And Social Advertising ROI

How To Calculate Your Social Media Marketing And Social Advertising ROI

Social media ROI is a hot topic for businesses. Has your business ever wasted resources on social media marketing internally? Or, hired a social media marketing expert who didn’t deliver actual business results? Whether you are investing your own time or a good chunk of change…

W+K India's First Nike Ad Celebrates the Power of Sport in Women's Lives

That basically was a visual manifesto where movement feels revolutionary… Sadly, sport in India has a massive image problem, particularly for women.” So says Mohamed Rizwan, creative director at Wieden + Kennedy India. This represents an interesting challenge for a client like Nike. “What we…